Well, these are the questions which stalk everyone's mind but I have the answers to all these questions. It is always said that people judge your company and form their opinion within no minutes about your company. All thanks to design of your logo.
Foremost aim of your logo design is to make your company recognizable amongst the people with its eye catchy and appealing appearance. It is quite lucrative for the company as it helps boost the sales and add up to the fame of the brand's name as logo of your company helps in forming the first impression in people's mind.
What it takes to design the best logo for your company? Let us see!
Since, a logo is a powerful asset in company's path to success, study of some rules while designing a logo is also important:
Prototype design:
Before you directly make a graphic, do a brief study and make atleast 15-20 sketches on paper so that you can come out with the perfect design that should suit all the needs of your customer. A prototype design can do it in the best way.
Size of logo:
Size of logo is another important feature of logo designing. Increasing or decreasing the size is not the only solution to all the problems. Try to create your logo in every size so that it may be printed anywhere say from an envelope to the letter head to the shopping bag.
Color palette:
Smart use of color in the logo is also an important matter of concern. The design must be too simple and choice of colors should be simple and sober. It should not be too colorful and at the same time not dull. Right choice of colors can make your logo eye catchy.
Style of the logo:
Logo should be clear and should match the style of the company. Latest trends must be followed while doing this task. A latest trend in logo designing is 3D style in 2.0 web using various gradients and bubbly graphics.
After discussing the importance of a good logo design and key points while designing a logo, now is the time to discuss about the logo designer.
A designer is someone who can make or break the image of your business. Wondering how? Logo design is the basis of all these discussions. If he has created a design which is visually good, relevant to the context of your company and uniquely created using sober colors, it is definitely going to be a hit and your business as well. A potent designer ties to cover all the aspects of logo designing. First step in logo designing is to do a lot of research work, then to understand the company, your customer's demand and what your company is selling only then you will be able to come up with a great logo design.
A logo designer should be creative enough, He must know how to come out with an excellent idea, and put his idea into a beautiful design. Logo designing is not mere a collection of pictures or a palette of colors and the designers need to understand this fact, only then a good piece of logo can be created.
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